FraudScore evaluates the quality and consistency of mobile traffic in advertising campaigns (CPC, CPI, CPA, etc). Also it helps to investigate issues with low quality traffic, giving a report as an independent expert. FraudScore evaluates traffic in many dimensions by taking into consideration mobile-specific parameters: emulators, install-bot farms, device-spoofing, proxy unmasking, etc.
Granular reporting on every conversion with fraud score and additional data (sub-IDs, IDFAs, etc).
Industry-wide track of records to build a network of reliable partners.
Automated rules for detecting and blocking all non-human traffic (hijacked devices, proxies, emulators, etc.)
Full retrospective analysis: checking the ad campaign conversions by cohorts, determining the patterns and scenarios.